Monthly Archives: September 2014

Confectionery Sector in India

Posted By Team MCG On

Confectionery Sector in India

Indian confectionery market mirrors its global counterpart with a well entrenched presence of multinational companies, wide portfolio of brands, frequent product launches, intense marketing and advertisement campaigns. Consumption of confectionery products is not restricted to children anymore. Adults have opened up to consumption of confectionery in a big way. Several companies are launching confectionery products targeting adults. Confectionery in India is broadly classified as chocolate based confectionery, sugar based confectionery and gum based confectionery. The […]