Category Archives: Industry

Cold Drinks Market in India

Posted By Team MCG OnJanuary 22, 2015

India, which is renowned for its consumption of traditional hot beverages such as tea and coffee, has now taken to cold drinks in a big way. Demand for cold drinks is witnessing growth at a fast pace especially among younger section of the population. Though India is a tropical country with long summers, consumption of carbonated beverages stands at roughly 5-6 bottles per year compared to around 21 bottles in Sri Lanka and as […]

Titanium Dioxide (TiO2) Industry in India

Posted By Team MCG OnJanuary 22, 2015

Titanium dioxide (TiO2) is a chemically inert white pigment used in a wide range of consumer products from paints, paper and toothpaste to plastics and cement. The key raw materials used in the production of TiO2 are ilmenite and rutile. India has reserves of ilmenite and rutile, accounting for 35% and 18% of the total world reserves respectively, largely found in coastal regions of Tamil Nadu, Kerala, Andhra Pradesh and Odisha. Anatase and rutile […]

Sanitary ware Sector in India

Posted By Team MCG OnDecember 30, 2014

Urbanisation and access to education, coupled with the western influences have led to increased awareness about sanitation and hygiene in India. Many Government initiatives have been launched to spread awareness about sanitation among the lower socio economic sections of the society. While these initiatives have been a ‘shot-in-the-arm’ for sanitary products catering to the mass market, the premium segment is also witnessing growth driven by the entry of multinational sanitary ware companies launching designer products […]

Packaged Water Market in India

Posted By Team MCG OnDecember 21, 2014

Packaged water market is a fast growing market in India, driven by scarcity of drinking water and increasing health awareness. Rising population, growing urbanism, lifestyle changes, rise in per capita income, increase in tourism are also driving the growth. India’s per capita consumption of bottled water is around 15-20 litres in 2013 indicating a huge scope for growth in future. The bottled water business gained popularity since 1990’s with the introduction of Bisleri, the leading […]